WhatsApp-native AI for UK tradespeople

Win the job before your competitor does

CatchLead answers your WhatsApp enquiries in 4 seconds, qualifies the lead, gives a quote, and books the job — straight into your calendar. While you're on a job. While you're asleep. Every time.

4-second response•2-minute setup•£29/month flat
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Dave Smith Plumbing

Online

Hi, I've got a leaking tap in my kitchen. Can you help?

09:14

Hi! Sorry to hear — we can definitely help with that. Is it a constant drip or only when you turn it on?

09:14

It's a constant drip, getting worse actually

09:15

Sounds like it needs attention soon. What's your postcode?

09:15

SW6 4PT

09:16

Perfect, that's well within our coverage area. For a leaking tap like this, the cost is typically £80–£150. How does Thursday work — morning around 9, or afternoon around 2?

09:16

Thursday at 9 please

09:17

Lovely. What's your full address?

09:17

12 Eel Brook Common, SW6 4PT

09:18

All booked! We'll see you on Thursday, 30 April 2026 at 9:00 AM. Thanks for getting in touch!

09:18

Customer to booked job in under 4 minutes

While Dave was on site fitting a bathroom, CatchLead handled the entire enquiry. Lead qualified. Quote given. Job booked. Customer reminded 24 hours before. Dave just turns up and does the work.

Replied in 4 seconds

Customer didn't move on to a competitor.

Quoted £80–£150

Range from Dave's configured rates.

Booked Thursday 9 AM

Checked Dave's calendar, locked in the slot.

The better you are at your job, the more leads you miss

You can't answer WhatsApp under a sink or up a ladder. By the time you check your phone at 6pm, your customer's already booked someone else.

62%

Messages go unanswered

You're under a sink. WhatsApp pings. By the time you wipe your hands, they've messaged three other plumbers.

79%

Customers move on in 30 min

Nearly 4 in 5 customers will book someone else if you don't reply within half an hour.

£24,000

Lost per year

That's real revenue walking out the door — jobs you'd have won if you'd just replied in time.

Three ways to handle a missed lead. Only one wins the job.

CatchLead isn't another AI phone bot or autoresponder. It's the only WhatsApp-native AI that actually books the job for you.

Missing the call

Doing nothing

  • Customer goes to the next plumber on Google
  • No record of who tried to reach you
  • Losing £24k/year in walked-away jobs

AI voice receptionist

£99/mo + setup fee

  • Your customers don't want to phone
  • Sounds robotic, customers hang up
  • Can't send photos of the job

Simple auto-reply

"Sorry I missed you"

  • Just buys you time — still no booking
  • Customer still has to wait for you
  • No quote, no qualification, no calendar
The winning move

CatchLead

£29/mo, no setup, no card

  • Replies in 4 seconds on WhatsApp — where customers actually message
  • Qualifies, quotes, and books — without you lifting a finger
  • Recognises repeat customers, remembers their address
  • Handles multiple jobs per conversation ("while you’re here, can you also look at…")
  • Detects emergencies and alerts you immediately
  • £29/month flat. No setup fee. Self-serve in 2 minutes.

Set up in 2 minutes. Catch leads from day one.

No app to install. No website changes. Just connect your WhatsApp and go.

1

Customer WhatsApps your business number

They send a message — exactly like they already do. No app for them to install. No script to read.

2

CatchLead replies in 4 seconds

Natural UK English. Asks what's wrong, where they are, gets a photo. Sounds like a real person — never a robot.

3

Qualifies, quotes, and books

Gives a rough quote from your configured rates. Offers concrete slots within your working hours. Captures full address and access details. Confirms the booking.

4

You get a summary, the calendar updates

WhatsApp notification with job type, address, time, quote and access notes. Customer gets a reminder 24h before and a review request after. You just turn up and do the work.

Unique to CatchLead

Your repeat customers feel known

CatchLead remembers Sarah. Her name. Her address. The fact she's called you before. The competitive AI bots don't — they treat every message like a stranger's.

Dave Smith Plumbing

Online

Hi, kitchen sink is leaking under the cupboard

14:22

Hi Sarah! Good to hear from you again. Sorry about the leak — we can help. Steady drip or constant flow?

14:22

Steady drip

14:23

Right, that should be a straightforward fix. For a kitchen sink leak it's typically £100–£300. Same address as last time — 12 Eel Brook Common, SW6 4PT? How does Tuesday 9 AM work?

14:23

Yes same place, Tuesday 9 is perfect

14:24

Booked! Tuesday, 30 April 2026 at 9:00 AM. See you then.

14:24

Greets her by name

“Hi Sarah! Good to hear from you again.”

Skips the postcode question

Already knows her area from last time.

Offers her last address

“Same address as last time — 12 Eel Brook Common, SW6 4PT?”

3 questions instead of 8

Booked in 2 minutes, not 5. Loyal customer experience.

Why it matters: Trades make 60-80% of revenue from repeat customers. Other AI bots treat every message as a cold lead and ask the same 8 questions every time. CatchLead remembers the relationship.

Built for how trades actually work

Every feature designed around the reality of running a UK trades business — repeat clients, multi-job visits, emergency calls, and busy days.

Unique to CatchLead

Knows your repeat customers

Recognises returning customers, remembers their last address, skips the questions you already asked. The relationship-driven trades tool.

Unique to CatchLead

Multi-job conversations

"While you’re here, can you also look at the shower?" — CatchLead spots the new job and books it onto the same visit.

Instant responses

Replies in 4 seconds, 24/7. Never sleeps, never holidays, never goes on a job.

Natural UK English

Sounds like a friendly receptionist, not a chatbot. No "Hi there!" Americanisms. No robotic scripts.

Quote ranges, never fixed prices

Gives "typically £80–£150" — protects you from undercutting yourself. You set the rates per job type.

Calendar-aware booking

Knows your working hours. Won’t offer slots when you’re closed. Two-layer double-booking protection.

Emergency-smart

AI distinguishes a true emergency (gas, flood, sparking) from urgent-but-not-dangerous. Alerts you immediately for true ones.

Photo capture

Asks for a photo so you arrive prepared with the right tools and parts. Photos saved to your dashboard.

You stay in control

Type a reply at any time — CatchLead steps back. "Pause" or "resume" via WhatsApp. Real handoff, not robotic theatre.

Daily summary

End-of-day WhatsApp report: leads received, jobs booked, slots filled. Know your day’s numbers without opening a laptop.

Automatic reminders

24h before the visit: customer gets a reminder. 3h after: a review request with your Google link. Higher show-up rate, more reviews.

Prompt-injection resistant

Stays on topic. Won’t leak your pricing, your customers, or be tricked into reading off-script. Production-grade guardrails.

How CatchLead stacks up

We looked at every AI receptionist on the UK market. None do what we do at our price.

WhatsApp-native

CatchLead

AI Voice Receptionist

e.g. ARROW, TradesBooked

WhatsApp Autoresponder

e.g. Down To Earth AI

Human Service

e.g. moneypenny, traditional

Books the job end-to-end

CatchLead

AI Voice Receptionist

e.g. ARROW, TradesBooked

Sort of

WhatsApp Autoresponder

e.g. Down To Earth AI

Human Service

e.g. moneypenny, traditional

Sort of

Remembers returning customers

CatchLead

AI Voice Receptionist

e.g. ARROW, TradesBooked

WhatsApp Autoresponder

e.g. Down To Earth AI

Human Service

e.g. moneypenny, traditional

Sort of

Handles "while you’re here" extra jobs

CatchLead

AI Voice Receptionist

e.g. ARROW, TradesBooked

WhatsApp Autoresponder

e.g. Down To Earth AI

Human Service

e.g. moneypenny, traditional

Sort of

Sends customer photos to your dashboard

CatchLead

AI Voice Receptionist

e.g. ARROW, TradesBooked

WhatsApp Autoresponder

e.g. Down To Earth AI

Human Service

e.g. moneypenny, traditional

Emergency detection + alert

CatchLead

AI Voice Receptionist

e.g. ARROW, TradesBooked

Sort of

WhatsApp Autoresponder

e.g. Down To Earth AI

Human Service

e.g. moneypenny, traditional

Sort of

Automatic 24h reminder + review request

CatchLead

AI Voice Receptionist

e.g. ARROW, TradesBooked

Sort of

WhatsApp Autoresponder

e.g. Down To Earth AI

Human Service

e.g. moneypenny, traditional

Self-serve setup in 2 minutes

CatchLead

AI Voice Receptionist

e.g. ARROW, TradesBooked

WhatsApp Autoresponder

e.g. Down To Earth AI

Human Service

e.g. moneypenny, traditional

Transparent pricing

CatchLead

AI Voice Receptionist

e.g. ARROW, TradesBooked

WhatsApp Autoresponder

e.g. Down To Earth AI

Sort of

Human Service

e.g. moneypenny, traditional

Price

CatchLead

£29/mo

AI Voice Receptionist

e.g. ARROW, TradesBooked

£99+ /mo

WhatsApp Autoresponder

e.g. Down To Earth AI

£23-45/mo

Human Service

e.g. moneypenny, traditional

£150-300/mo

Comparison based on publicly listed features on competitor websites as of April 2026.

Built with UK tradespeople

Designed alongside plumbers, electricians, and gas engineers — not generic SaaS founders who've never been on a job.

“I was losing 2-3 jobs a week because I couldn't answer the phone on site. CatchLead picked those up from day one.”

Dave M.

Plumber, South London

“Tried one of those AI phone services before. Too expensive and my customers don't even call — they WhatsApp. This just works.”

Marcus T.

Electrician, Birmingham

“The emergency detection is brilliant. Had a gas leak alert come through while I was on another job. Customer was amazed how fast I responded.”

Sarah K.

Gas Engineer, Manchester

One price. Everything in.

No setup fees. No per-message costs. No "starter / pro / enterprise" head-scratching.

£29/month

Everything included. No hidden fees.

  • Unlimited WhatsApp conversations
  • AI lead qualification, quoting & booking
  • Returning-customer recognition
  • Multi-job conversations
  • Customer photo uploads
  • Emergency detection & alerts
  • Calendar booking with working-hours awareness
  • Automatic 24h reminders + review requests
  • Dashboard & lead pipeline
  • Pause/resume anytime via WhatsApp
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The maths: Average UK plumbing job is £150–500. CatchLead pays for itself the first job it wins — and most beta users see 3+ bookings in their first week.

Compare: AI voice receptionists £99+/mo with setup fees. Traditional answering services £150-300/mo.

Common questions

Your customers are messaging right now.
Are you replying?

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